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Start A Business

Entrepreneurs are special people with special skills. There are multiple styles, so it’s important for you to understand which one you are.

Having trained and coached hundreds of entrepreneurs since the late 1980’s, my context to understand entrepreneurs is deep. The EMBA Program grew from my experience with all types of styles.

A distinction without a difference

Entrepreneurs can be a small business owner, but not all business owners are entrepreneurs. Here are some of the special traits of entrepreneurs:

  • Boundless energy
  • Colorful visionary
  • High risk tolerance
  • Personally invested in the conclusion
  • Want to build a better “mousetrap”
  • Future focused
  • Persuasive communication style
  • Enlist others in their vision
  • Often without structure

So how do we harness these traits in order to run a business?

The gift of coaching I bring to my clients provides a system to harness their vision and conserve their energy.
The coaching structure is pivotal to the success of the enterprise because it provides a safe place for the entrepreneur to develop their plans, ideas, and vision.

Enter the business plan—
I’m a big fan of the one-page plan to begin the process of extracting the ideas
from the entrepreneur’s mind to a blueprint document.

Entrepreneurs’ Parsimony of Motion

This is the fun part. The clients and I divert their energy into a marketing plan.
They enjoy this creative part. From here we can out source the numbers portion to an
accountant or number cruncher, for example a partner.

When the candidate graduates from the EMBA Program, all the business pieces fit together.
They progress with the guidance and certification of an effective marketing plan,
which supports a positive business outcome and experience.

Read here about the pitfalls to avoid when starting a business.

Learn more when you click the logo below—

Entrepreneurs' certification marketing plan

A one-stop business certification plan for small businesses and corporate business units.

 

 

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